Posts Tagged ‘promotion’

Preparing for the worst in Freelance Writing

Thursday, June 18th, 2009

 This article continues from where we left off in our earlier post ‘Stepping into the world of freelance writing’.

Every year, millions of people decide to hang out their shingle and off those millions, thousands decide to try out their luck on the World Wide Web. And out of those thousands, at least a few hundred want to become freelance writers. Most of them are attracted by the fact that it is a relief from the constant stress that a regular 9 to 5 job gives.

No more incessant waiting in the 9 O clock traffic snarls on the way to work. No more stretching work hours and overtime and no more monotonous work.

A few others want to become freelance writers because they feel that they can earn a six figure income each month within as less as 1 year.

Then there are the third lot who have a flair for writing and want to make a career out of it.

And then there is the fourth group who ‘feel’ that they have a flair for writing. ?

No matter which group of people you belong to, the fact is that the world of freelance writing is not exactly a bed of roses. There are many pitfalls of not working for a company.

There will be no regular paychecks, no perks, no paid holidays, no retirement account. There will be initial jitters, unruly customers, time management issues and most importantly, self discipline problems.

You might be able to control the world, but try controlling your mind for a change and you will know that the first part was easier. (The quote is written by me?)

Did that make it seem like you are stepping into a field full of hidden landmines? No, it aint that bad either. It’s just that, it helps to be prepared for the worst when you are entering a new field. So, are you ready to take it? Brace yourself.

Preparing oneself mentally: Perseverance and patience. The two most important qualities that are going to get you there. You are NOT going to be greeted with writing assignments from international magazines and editorials as you start looking for writing gigs. In fact, your first few months will be the worst ones in your professional career as a freelance writer. The only assignments that you might land will be that as a ghostwriter and even those, will be few and far in between. That takes us to our next point.

Accepting rejection and moving on: Be prepared to be rejected. I know that it is easier said than done. But I guess it helps to be prepared. The competition is severe and you have to be better than the best to beat the best. Nothing can equal the feeling when you know that you have landed a job when you were least expecting to get it. And what do you do if you have been rejected? Chew it like a bitter pill and move on.

Beating the dirt-cheap bidders and winning a bid: Competition! Welcome to the jungle! If you ever thought that a career in freelance writing was easy, then this will change that perception. For every bid that you place on a job site, there will be someone who places a cheaper bid. Now how do you beat them? There is only one way. Read the job description carefully. Customize your message to the employer and PROVIDE A SAMPLE. Remember, the sample article is like an advertisement of your skills. It is the only way by which an employer can rate your skills. And even after you do everything right, you might still be rejected. Remember point 1 & hang in there! You will start winning bids soon.

Beware of non-paying clients, the rotten apples: Now that you have started to win bids, you will soon meet the gremlins in the world of freelance writing, the non playing clients. These are guys who will smooth talk, throw a bourgeoisie air and be in touch with you until you deliver the final draft of the project. After that, they will disappear faster than a 100m sprinter! They will not respond to emails, nor will they pay you a dime for your work. Two ways to beat them. Charge an advance or demand an escrow!

Avoiding Plagiarism charges: There is just one way to avoid plagiarism charges. DO NOT COPY! If you ever feel drained out and unable to write an article, take a break. But never attempt to copy from somebody else’s work.

When the work runs dry: Yes, there will be a phase in your career when the work runs dry. Your email inbox will be loaded with spam and nothing else. No more writing gigs! But this is the best time for you to indulge in some self promotion. Go out there and read blogs, comment on em! Start social networking. Learn how to tweet if you don’t know how to do it.

I hope that gives you a gist of how things stand in the world of freelance writing. Like I said before, it aint as bad as it seems. But this information might prove to be invaluable for you as you make a name for yourself and rise up the ranks!

Photo courtesy Flickr!  originally uploaded by simko28.

Freelancer Diaries: When work is scarce, write more

Monday, December 8th, 2008

The last few months have virtually changed the economic scenario all around the world. It started when Lehman Brothers collapsed and went bankrupt. But the seeds they say were sown much earlier. What seemed like a mortgage scenario in the US then started a whirlpool of sorts that sucked in major conglomerates from all over the world. Millions of people have lost jobs. Pink slips are being handed over by the dozen. Pay cuts are the norm of the day. Stock markets are tumbling like a pack of cards. The situation looks grim. But me, I am glad that atleast I aint the only one facing financial problems. I am a freelance writer and I have often scoffed at others in the past when they talked about ‘working at office’ woes and when they narrate their peak time travel woes. Not me, I would think and silently smile deep in my heart. I have worked from home for the last couple of years and have nearly mastered the art.

But the last couple of months have nearly left the market dry.  I find myself staring at a nearly empty inbox everyday barring a few stubborn as ever spam messages that promise me a bigger penis. Work is scarce. Yes, for all those who thought that finance, banks and IT were the only sectors affected, here’s some inside information. Work is affected across all sectors and the freelancer is not spared either. The volume of work has gone down considerably and I have spent a lot of time in the last couple of months expecting the situation to miraculously improve overnight. But it doesn’t seem to happen as swiftly as I thought it would. So I have worked on a back up plan to keep me occupied when work is scarce.

Surf and read

An idle mind is a freelance writer’s worst nightmare. You ever heard of the writers block? There is something else also called the writers rust. It’s a predecessor for the writers block and can settle in real fast. So keep surfing the internet and catching up on the blogosphere. There’s plenty happening all around the world and it is best that you stay updated. Keep a tab on the best blogs that you come across. You never know how and when they can come in handy.

For those who still haven’t done it, start a blog

If you have managed to escape the insanity till now, then this is the best time to become a ‘meshugener’ (For those who are scratching their heads wondering what that is, it is a Yiddish term for crazy). Start a blog. It might not seem like too much of an important thing at this point but start it nevertheless. I am sure there are hundreds and thousands of thoughts deep within your heart that are waiting to come out as words. Do yourself a favor and get it out. Blogging is a great pastime, is an excellent way to build contacts and with time, you can make some great money out of it. If you are new to blogging, then there is a huge world of experts waiting to help and guide you. Simply log on to Google and look for blogging tips.

Build some credibility via article marketing

This is a good time for freelance ghostwriters to build some credibility of their own. Start writing articles and submitting them to major article directories. It is a great way to build some credibility, get some in coming links to your website or blog and ‘find more work’. Yes, if you are a good writer, then article marketing can do wonders for you. But it will only help if you start.

Promote yourself

If only you and a few selected clients of yours were the elite few people in this world who were aware about your profession, then chances are that work will be scarce when those clients cannot or do not have anything to offer you. Get out and promote your services. There are thousands of tools that you can use. Social networking sites, forums, fellow Bloggers etc. Remember, the World Wide Web is a huge marketplace and you are doing nothing but limiting yourself by not promoting your own work and only working as a ghostwriter. Think of yourself as a publisher. Spare some time everyday for your own content that you can publish online. And GET IT DONE!

Yes, the times are tough! But you can’t wither away or go back to mamma and say that it aint fair! Bear it and work your way out of it.

Good Luck!