Posts Tagged ‘people’

10 Ways to Collect Ideas for your next Post

Saturday, January 31st, 2009

The satisfaction and contentment that one gets after writing, proofreading, polishing and then posting an article is unbeatable. The next couple of days are spent basking in the glory as comments and ping backs start to come in. (Oh, I love it when that happens). And just when you feel that you can relax for a few hours, have a cold beer and catch up on the latest installment in the ‘Saw’ franchise (I think part VI is due now), social engagements, moral responsibilities and other professional assignments pour in. No sense being grumpy. Its more work, work and work! And by the time you realize that it’s been a busy week, it’s posting time once again.

Now, what was that idea that I was planning to develop into an article?

Oh, darn!

I can’t remember it.

No sweat. Happens to me all the time. I guess it has happened to almost every freelance writer on god’s green earth. The problem with ideas is that they tend to hit you at the worst possible time for them to hit. And then they disappear deep into the folds and wrinkles of our grey matter and refuse to come out no matter how hard you try. In fact, the harder you try, the more difficult it becomes to remember. It’s almost like trying hard not to remember a thing and an image of that thing keeps popping up again and again.

So, the best, tried and tested way is to write it down the moment it hits you. It might be while you are having dinner, while you are playing ball, or while you are busy woolgathering. I have left several chores midway, hunted for a pen (you never find them when you need them the most) and scribbled a word or two in my writing pad as a smokescreen of words appear right out of nowhere in my mind. Yes, I have a scribbling pad right next to my desktop and it has got everything from one liners and scripts to stories, articles, phone numbers, appoinments, grocery list, recipes, movie schedules and small notes. It is almost like an idea bank. But hey, it works. Even a couple of words briefly describing what you want to write about are enough to give you a gist of the idea.

And what if you can’t find ideas at all? Don’t worry. Not everyone has a mind that meanders in the realms of obscurity like a mendicant. Sometimes, even the best of writers are unable to come up with a decent idea. You can call it the writer’s block. And on such occasions, it is so easy to get carried away by the first idea that comes to your mind and post a stinker instead. (A stinker is a post that gets greeted by tumbleweeds) There are enough resources in the world to get your creative juices flowing. Think about it. Here’s my list of 10 best ways to gather ideas for your next post.

  1. Surf your niche: There are thousands of websites on the internet and you can easily find at least one new website or blog everyday that caters to your niche. Every new writer lives with a sense of fake supremacy but there are a gazillion better writers out there. Surf, read and explore. But never copy.
  2. Mind Mapping: Ever heard this term? It’s almost similar to brainstorming. Mind mapping is an extremely powerful tool for that has endless number of uses. A mind map is a visual method of brainstorming and hence is far more productive when it comes to breaking a creative block. A pen and a paper are all that you need to get going. Animals, Britney, Cars, Dance, Emotions, Future, Guitar, Horoscope, Internet, Jesus, Kung fu, London, Money, Night, O(b/s)ama, People, Questions, Recipes, SEO, Traffic, UFO, Vacations, Wall street, X-mas, Yahoo, Zoo. It took me around 120 seconds to come up with this alphabetical list of topics to write on. Each one of these words can be further elaborated into several subtopics. You see, there shouldn’t be a dearth of ideas.
  3. Rest your mind: Rest is extremely important for creativity and productivity. At times, when faced with a writer’s block, a writer tends to spend too much time trying to break out of it. But it only adds to the woes. A ‘5 to 6 hour’ marathon session in front of the monitor is not going to help you. Take some rest. Listen to your Ipod for some time. Take a walk. Anything that refreshes your mind will work.
  4. A slice of your life: Most experts will recommend that you write only within your niche. Yes, it is the safest way of generating a loyal readership. But at times, it won’t hurt to waver from the niche and write about a day in your life. A good incident, a bad one or simply an uninteresting day of your life. It helps you to break away from the monotony. Don’t worry. Your readers won’t ditch you for it.
  5. Blast from the past: Go back to your archives and check some of the most read articles. Now try and find out a way to rework them from a different angle. If the topic is interesting, then your readers will love it no matter what.
  6. Subscribe to Newsletters: This is one of the best ways to stay in sync with topics that interest you. All it takes is a couple of clicks to subscribe.
  7. Create a to-do list: What are the ten things that you want to do before the year ends? Let the world know about it as long as it isn’t something very personal. What is your wish list? Create it and display it.
  8. Watch People: It might seem strange but ordinary people have been the inspiration for some of the most notable works of fiction that exist today. People can always give you an idea or two to write an article. And you can observe everyone from friends to relatives to a guy walking on the road.
  9. The News: There’s always something on the news that’s newsworthy. It may be local news that could be turned into an article for a global audience. Or it might be the reverse. What’s your take on the latest piece of breaking news?
  10. Twitter: There’s always someone doing something writeable on Twitter. It’s almost like sitting in a crowded café with your scribbling pad and watching interesting conversations unfold. The more you read the more literature you get to write.

And if these 10 ideas aren’t enough, then here are 50 more. Yes, this is the most comprehensive list of ‘techniques’ to collect ideas for your next post. This is Susan Johnston’s ‘50 Ways for Writers to Find Article Ideas‘.

The worst reasons for not hiring a freelance content writer

Monday, December 8th, 2008

So are you all set to enter the 24×7 global marketplace called the internet with your own website or websites? Well, then you have just begun a journey on a path that has a few too many hurdles but also loads of rewards. Have you ever played an arcade video game before? Consider your journey on the internet to be like that. The kind of people you have on your team will determine whether you find your goal or lose in between. A lot of people enter the World Wide Web with a notion that website design is the key to success. They hire the most expensive web design team and design the most spectacular looking website. But, a mere good looking website is like a Bugatti Veyron without fuel. Yes, there was a time when the web design was one of the most if not the most crucial aspect of an online business. In fact it still is very important. But there are other equally important factors that have come into the picture. So, simply hiring the best design team is not sufficient. You need to have an equally efficient content team on board. Yes, quality content is the mainstay of any successful website on the internet today. 

It is very easy to find a good quality writer for your work. There are thousands of freelancer websites where you can easily hire a freelance content writer. But not everyone is comfortable with this thought. I have seen some of the most absurd reasons being quoted for not hiring a freelance content writer. The very word freelance in the term, causes jitters in the minds of many a people. They tend to associate the word freelance with inefficient. But if that were the case, then more than half of the web based content that you see would not be up to the snuff. 

  1. I don’t have that kind of a budget.” This statement would have made sense if you were planning to hire a professional copywriter. Professional copywriters charge on an hourly basis and the charges can be as high as $50 per hour depending on their popularity on the web. Others charge as per page and the charge is no less than $50 to $100. So let’s suppose that you have a requirement for 1000 articles for all your websites. Do you have an idea of what it will cost you eventually? Not all businesses have that kind of a budget. On the other hand, the best freelance content writer will charge you as less as $10 to $20 per page. While you can get inexperienced college students who create fairly good content copy for as less as $3 per page.
  2. I’d rather hire a full time writer for the company“. Now why would you want to make such an investment and commitment when you can get the same benefits without them? Freelance content writers are all about flexibility. There is no long term commitment. You part ways after the work is done. Isn’t that much more flexible?
  3. Words don’t sell my product. It sells on its own“. Does that sound like you? Well, here’s a reminder that you are not competing with your neighborhood grocery store over here. It’s a global marketplace, the World Wide Web and for you to be heard and seen, you need to shout out loud and words are the only way that it can be done.
  4. My sales rep speaks pretty good English language and I think he can write the copy for my website.” Speaking English is very different from creating compelling copy. My hair dresser speaks very good English. Does that mean that I can hire him for writing content or copy? No, not everyone has a way with words. Besides, if your sales rep is going to write the content, then who is going to do the selling? Is it your accountant? Not everyone can multitask.
  5. How am I supposed to work with someone who is sitting in another corner of the globe?” Technology had advanced and today, classroom sessions, boardroom meetings, product demonstrations are held successfully over the internet with parties in diverse corners of the globe. In case of a freelance content writer all that you have to do is give the writer a product briefing and project requirements if any. You will have 4 to 5 articles in your email inbox awaiting your review by the time you have your dinner in the evening. If that isn’t comfortable then pinch me hard, maybe I am in dreamland.